Music and Opera Singers' Trust

A new identity for a new season

Two boys sitting on a porch in rural Australia

Every year the Music and Opera Singers Trust hold two major events at the Sydney Opera House – the Young Performers Awards and the Australian Singers Competition. As their tagline suggests, these events go ‘Beyond Music’. They provide life changing exposure, experience and opportunities for all that are selected.

We were honoured to be asked to a new season identity for their events. We thought ‘Beyond Music’ was such a great distillation of the events’ spirit that we wanted to hero this messaging by creating a visual companion to the tagline. These images capture the true emotion of these performances and invites us to bear witness to these in the flesh. The colour treatment further heightens the intensity as well as giving the campaign a unity, distinctiveness and eye-catching visual hook.

Identity
Campaign
Editorial
Dialogic Studios
Campaign Manager Amelia Gledhill
MOST poster
MOST poster

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Site designed by Dialogic Studios.

Site built by Dialogic Studios and This Little Duck.

Type designed by Klim Type Foundry.

The Gadigal People of the Eora Nation were some of the world’s very first designers. Their experience spans over 40,000 years and their expertise in graphic storytelling has never been surpassed. We acknowledge and pay respect to their work and to their Elders, past, present and future.

Always was, always will be, Aboriginal land.